Viagra: The Little Blue Pill That Changed the World (2022) — Documentary. Watch Viagra: The Little Blue Pill That Changed the World online on iPlayTV in 4K Ultra HD, with no downloads and no buffering.
Discovered by accident, developed against all odds, marketed like no drug in history and unleashed into a tidal wave of controversy, Viagra rewrote the playbook of big pharma and changed sex forever.
S1 · Episode 3 — The Hard Truth · 2022-08-11
In 1998, Viagra was released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the team's hands.
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